The world is awash in claims of green and sustainable products.
How much of it is trustworthy? How much is greenwashing?
TerraVeritas is a science company dedicated to investigating environmental and sustainability claims. Our expertise combines verification methodologies, environmental and sustainability science and issues, auditing, and reporting. Our team consists of a core group of sustainability specialists, and a global roster of auditors. Our clients are companies of all sizes, operating in all parts of the globe.
TerraVeritas is part of the TerraChoice group of companies.
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 October 18, 2009
With the recent crack down from the US Federal Trade Commission (FTC) and the Canadian Competition Bureau (CBC) on false or misleading environmental claims being made on products, TerraVeritas is noticing an increase in organizations looking for third party verification and validation of their environmental claims. Over the last 12 months, the FTC and CBC have laid charges related to claims of biodegradable, “environmental safety and soundness”, eco-friendly, organically-grown, fuel efficiency and Energy Star listings.
 June 5, 2009
AWAY WE GO is going to greener places! TerraVeritas is continuing to help “green” the film industry through its ongoing activities with Green Media Solutions including consultation with filmmakers and production companies. The film, starring Maggie Gyllenhaal and John Krasinski (from The Office) was released on June 5, 2009.
 November 17, 2009:
World Wildlife Fund - Canada
Actively supported by over 150,000 Canadians, World Wildlife Fund (WWF)-Canada is one of the country’s leading conservation organizations.
Their mission is to stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with the environment. [ read more... ]
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